Information management Essay Example | Topics and Well Written Essays - 2250 words

Information management - Essay Example 38). It provides an opportunity to introduce best practices and organizational transformation to deliver significant contribution for result-based corporate achievement. This paper will explicate the role of information and knowledge management in company development but focused on the application of the principles to case at hand—the THB Confectionary, a producer of hazel nut toffees which evolved and maximized e-commerce to expand its products from what was originally produced. Tim Hazel-Brown (THB) operated a factory in Derby by selling hazel nut toffees. Recently, THB Confectionery expanded its business line by launching an online competition to guess the time and place of old coins and stamps imprinted on to the inside of their product’s sweet wrappers. This added a new angle in the business management. The guessing competition pertaining to sourcing coins and stamps was sustained and gathered responses globally; from those who shared interests and enthusiasm. Most of those who joined are presumed to be coins and stamp collectors. This inspired Tim to add more value in customer management because the approach evokes new meaning that ‘last longer than the taste and memory of a delicious candy.’ What the company has done was to imprint coins and stamps in gold and silver foil that are historically emanating from AD60 – a historic representation of gem indeed. Tim professed that the entry of modern information technology hastens their decision to integrate e-commerce in their business operations – which is supporting the whole chain from supply, delivery, and customer service. Through internet and social media, THB Confectionery was able to develop its global market, thus, the expansion of confectionary and the sourcing of coins and stamps in 2007 that enticed supports from other businessmen in Asia. These online communities, which came from varied countries, have wealth of information that has